ServicesHotel website design
Hotel website design that makes guests book direct.
I design and build websites for hotels, resorts and holiday rentals: pages that show what it feels like to be there, load fast on a phone and take the guest to your booking engine in a couple of taps. Your team updates rooms, offers and photos without calling anyone.
What’s included
- 01
Art direction and design
A look built from your place: its light, its materials, its rhythm. No hotel template that could belong to anyone.
- 02
Rooms and offers you edit
Each room, villa or package is a block with its photos, capacity and features. Your team adds and changes them in the editor, and the design holds.
- 03
Your booking engine, connected
The booking button leads to the engine you already use, from every page and always in reach on a phone. Where your engine allows it, the guest’s dates go with them.
- 04
Several languages, done properly
Each language has its own address and its own words, so guests from each market find you in their own search, not through a machine translation.
- 05
Speed, SEO and accessibility
Images and video at the right size, structured data that describes your hotel to Google, and accessibility checked against WCAG, which European law now asks of many businesses that take bookings online.
- 06
Film and photography, if you need them
With Nomadict Media, the content studio I run with my brother, we can shoot on location, so the site opens with your own footage instead of stock.
Pool villa2 guests
Beach villa4 guests
Airport transferAnatomy of a hotel website
Language
At the top, in plain sight. Each language has its own address, so Google shows the right version in each country and nobody has to hunt for the switch.
Opening
Five seconds to say where you are, what it’s like and why this place. Your own photo or a short clip, and a line that says what the place is, not “welcome”.
Dates
Arrival, departure and guests, from the start. People who have already decided shouldn’t have to look for how to book.
Rooms
Real photos of each one, how many people it sleeps and what makes it different. It’s the page people compare most before booking.
Getting here
Airport, transfers and what’s nearby. It’s the most common question by message and one of the most searched on Google.
Reviews
A few, real, and close to the booking button. What other guests say convinces more than anything the hotel says about itself.
Book button
Always within reach on the phone and in the site’s style. If the booking continues on another site, the jump should be barely noticeable.
The photos are mine, from my work for Nay Palad Hideaway.
Why a hotel needs its own website
Booking platforms bring guests, but they take a commission on every stay and show you next to your competitors. Your own website is the one place where the guest sees only you, and where a booking pays no platform commission. It doesn’t replace the platforms: it gives guests a reason to book direct, the first time or the second.
Designed from the place, not from a template
I’m an art director as well as a developer, and I spent a month on location filming for a resort in Siargao with Nomadict Media. That’s where I start a hotel website: what the place feels like at seven in the morning, which room people remember, what they photograph. The design comes from there, so the site couldn’t belong to the hotel next door.
Built for the phone, where guests decide
A large share of hotel searches happen on a phone. So the page is designed for one hand first: dates and the booking button always in reach, photos that load quickly on any connection, and the address and how to get there one tap away.
Your team keeps it alive
A hotel changes every season: new offers, rooms closed for works, a new menu. I build the editor around your content, so reception or marketing can change it in minutes, and I train them at handover.
Process
Made like a film.
A project runs like a production: script, shoot, post and release. You always know what comes next and when I need you.
Pre‑production
Strategy, structure and art direction. You see the script and the look of your site before any code.
You · BriefingShoot
Design and development, built around your real content, not placeholders.
You · Design reviewPost‑production
Motion, content and polish, checked on real phones and screens.
You · Final reviewRelease
SEO, analytics and a handover session. From launch day your team runs it.
You · TrainingRelated work
Visit Montanejos
Tourism website for a spa village in the mountains of Castellón, in several languages.
- Multilingual
Nay Palad Hideaway
A month on location for a barefoot-luxury resort in Siargao: the film, the photography and the content that drives its social channels.
- +90K followers
- 300K+ monthly reach
Questions
How much does a hotel website cost?
It depends on the number of rooms and languages, whether you need photography and how much content there is. I don’t work with set rates: after a first call I send you a written quote with everything it includes.
Can you connect my booking engine?
Yes. I link the website to the booking engine you already use, so availability and payments stay where they are now. If you don’t have one yet, I’ll help you weigh the options.
Will it be built on WordPress?
It can be. For hotels that want to keep WordPress I build a theme of their own with native blocks; for those that want the fastest site and a tailored editor, I use Astro with a headless CMS. I’ll recommend one after seeing your team and your content.
How long does it take?
About eight weeks from the first meeting to launch for a typical hotel website, in four phases. Photography, many languages or many rooms add time; you’ll have a schedule with dates before we start.
Can you also shoot the photos and video?
Yes, with Nomadict Media, the content studio I run with my brother. We shoot on location, and the website, social channels and campaigns share the same footage.
I already have a website. Can you redesign it?
Yes. I start by measuring the current site and mapping every old address to its new one, so you keep what Google already knows about you.
From the journal
- Boutique hotel website design: the complete guideWhat a boutique hotel website needs so guests book direct: the opening, photos, booking, rooms, languages and speed, part by part.
- Direct bookings: how your hotel website can depend less on OTAsEvery Booking.com or Expedia reservation costs 15 to 20% in commission. What your website needs so more guests book directly with you.
- Website background video: how to use it without slowing the site downA hero video can weigh more than the rest of the site. How I prepare it to stay light, load fast and not get in the way, with real numbers from a shot of mine.
